{"id":18397,"date":"2025-09-24T15:16:45","date_gmt":"2025-09-24T13:16:45","guid":{"rendered":"http:\/\/www.metalperformances.com\/?p=18397"},"modified":"2026-02-28T15:30:39","modified_gmt":"2026-02-28T14:30:39","slug":"metal-performances-devoile-son-nouveau-logo","status":"publish","type":"post","link":"https:\/\/www.metalperformances.com\/?p=18397","title":{"rendered":"M\u00e9tal Performances d\u00e9voile son nouveau logo"},"content":{"rendered":"\t\t
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Communiqu\u00e9 de presse<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tT\u00e9l\u00e9charger<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Du concept \u00e0 la forme : notre processus cr\u00e9atif<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Notre nouveau logo est n\u00e9 du d\u00e9fi de conserver les initiales \u00ab\u202fMP\u202f\u00bb tout en les transformant en un signe graphique autonome, imm\u00e9diatement reconnaissable. Le \u00ab\u202fM\u202f\u00bb et le \u00ab\u202fP\u202f\u00bb s\u2019encastrent comme des pi\u00e8ces de m\u00e9tal pli\u00e9es, formant une structure stable et \u00e9quilibr\u00e9e, reflet de notre savoir-faire en chaudronnerie.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Nouvelle palette plus harmonieuse<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nous avons \u00e9volu\u00e9 du bleu marine vers un trio coh\u00e9rent :<\/span><\/p>

  • Bleu profond (#10567F) : ancre la marque dans la stabilit\u00e9 et la confiance.<\/span><\/li>
  • Bleu clair-gris (#97ABC0) : apporte l\u00e9g\u00e8ret\u00e9 et modernit\u00e9, \u00e9quilibre le contraste.<\/span><\/li>
  • Gris anthracite (#1E2830) : renforce la solidit\u00e9 et la sophistication.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    M\u00e9tal Performances (Beignon) d\u00e9voile son nouveau logo. Cette identit\u00e9 visuelle, port\u00e9e par Jimmy Fauchoux, modernise l’image du sp\u00e9cialiste en chaudronnerie tout en affirmant son ambition de croissance.<\/p>\n","protected":false},"author":1,"featured_media":18416,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72],"tags":[],"class_list":["post-18397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-presse"],"_links":{"self":[{"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=\/wp\/v2\/posts\/18397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18397"}],"version-history":[{"count":11,"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=\/wp\/v2\/posts\/18397\/revisions"}],"predecessor-version":[{"id":18424,"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=\/wp\/v2\/posts\/18397\/revisions\/18424"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=\/wp\/v2\/media\/18416"}],"wp:attachment":[{"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.metalperformances.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}